Facebook for Business, #3

20 Tips to Make your Marketing Endeavors Successful !!!

from Facebook Fan Marketing 7/13 enhanced by Peter/CXO Wiz4biz 5/14

Tip 6 – Posting “attention-getting” Pictures/Images Images speak a thousand words, and even more on the Internet. Catching the users’ attention is easier when you have a visual image. Instead of putting up large blocks of text, put a few catchy images that are likely to attract the target audience you are aiming for. Finding photos relevant to your business should not be a major problem with all the Clip Art on the net. However, you have to make sure that you don’t just put plain photos of your products or services or something like that. This does not create a good image for your company. Engaging photos are the ones in which people are shown using your products or those that issue a “Call to Action” to the consumers. A great tactic is to get your fans & customers to post photos of them using your products. Facebook “branding” becomes much easier when you choose the right pictures to post and your customers chip in with their contributions.

Tip 7 – Generating “Word of Mouth” Buzz. Word of Mouth [Viral] Marketing works great on Social Media as well. One of the best ways to create awareness of your business is by getting your customers to tell other people about their experiences and the great benefits of using your products. You can try and convince the users to buy your products all you like. It won’t have the same power as a customer testimonial. Through Facebook, you can use your fans & customers to create a “buzz” for your business. Reward the fans who are the most active & vocal in doing so. Generating word of mouth “buzz” can help you increase the number of visitors to your website and is one of the best ways of using Facebook for Business Marketing.

Tip 8 – Communicating with your Customers. Interact & communicate with your customers through Facebook. Start posting news & information about your business on your Facebook page. Not only does this keep the fans interested, but also increases your “visibility” on Facebook. It is probable that large percentage of your customers are on Facebook. There is no better way to keep in touch with your customers. Market your business – and at the same time – ensure that they remain loyal to your business. Communicating with your customers on a personal level improves your chances of attracting more fans & customers. Let the communication be two-way rather than one-way traffic.

Tip 9 – Enhancing your Online Presence Every business, regardless of the scale of its operations, needs to have a strong online presence to thrive. By using Facebook, you take a giant step in that direction. Through Facebook, you can multiply the traffic to your business’ website. The increase in traffic is bound to translate to more sales in the future. Moreover, your business becomes more visible on Facebook. By making regular updates & sharing information, you enhance your online presence substantially. Greater usage of Facebook acts as good Search Engine Optimization (SEO) for your business. As a result, your website is ranked higher by Google and other major search engines. The overall effect is that more people will visit your website than before. It’s a win-win.!!!.

[ Tip 10 – Buy Facebook Fans, Tip11 – Providing excellant Customer Service & Support, Tip 12 – Linking your Blogs & other Websites in Premium Content ]