One Minute Entrepreneur, 1st Min.

Authored by Ken Blanchard of othe “One Minute” books
enhansed by Peter/CXO Wiz4biz 4/09

Ken Blanchard was the Speaker of the eBay Speakers Series last week. This best-selling book has sold13M copies worldwide. It was such a great time listening to him, that I read his book in an hour on the same day. Like most of the great speakers, it is really tough to sum up what he said: he presented essentially life stories rather than business ones, without any PowerPoint, but with a lot of humor, modesty & wisdom. I’ll highlight what I liked in his book. However . .

A. If you want to purchase an entrepreneurship book to know How to approach VCs and start your business, buy “The Art of the Start” [Time-Tested, Battle Hardened Ideas] to start your Business.

B. If you want to understand the Mindset of an Entrepreneur from a psychological point of view, and how it translates operationally, just buy “E-Myth revisited”.

C. But if you want something more inspirational, a Story of Entrepreneurship, rather than a business book, then “The One minute Entrepreneur” is the right choice. It basically relates the story of an entrepreneurial adventure, and highlights the “one minute insights” that we can derive from this story.

The One Minute Entrepreneur can be summarized under 4 Ps:
· Passion: You need to love what you’re doing. Otherwise, you’ll never accept all the sacrifices that go with your venture; Leadership is about love (loving your missions, your people, your customers)
· Profit: You need to find people willing to pay you for what you love to do. Otherwise, you have a hobby and not a job. Quickly eating becomes more important than having fun, being creative.
· Priorities: this is the one I like the most. You should have your priorities in order, and find the right balance in your life. There is a good quote in the book, from the book “When Bad Things-Happen-Good-People by Rabbi Kushner, He never heard anyone on their deathbed say “I wish I had gone to the office more”.

[the 4th P-People + Mentors & Leadership continued in Premium Content]