The “Spirits” of BJ’s Restaurant & Brewhouse
This a good example of what “spirit”, a company should aspire to. Compiled by Peter/CXO Wiz4.biz 7/12. Take from their Website BJsBrewhouse.com
Our Vision: “To be the very definition of ‘Wow’ for the casual dining experience.”
Our Promise: “Be the Best – Never Compromise”.We promise to do whatever it takes to serve high-quality food and beverages to every guest consistently. We never forget that each person has a choice in where to dine and we feel privileged each time you choose BJ’s.
BJs Gold Standard of Operational Excellence. Our genuine commitment is to take pride in passionately connecting with every guest, on every visit, thru flawless and relentless execution of every detail during every visit – to create and keep fanatic fans of BJs concept and brand.
Our passionate desire is to provide extraordinary value for our guests in a high-energy, fun, child-friendly environment, along with a sincere commitment to support the communities in which we do business. This goes to the heart of what differentiates BJ’s from other restaurants. It is because of our serving Team and our guests, that we have been able to realize a dream and create the company and culture that thrives today.
History of BJ’s. It was 1978 when two guys who had a great recipe for deep dish pizza opened the first BJ’s in Santa Ana, California. The pizza was an immediate hit and, as years went by, new BJ’s restaurants were opened in beach cities along Southern California’s coastline. BJ’s has rapidly expanded across the USA to 122 Restaurants in 13 states and is in the Top 5 of Fastest Growing restaurants.
The Company’s menu features its deep-dish pizza, its own handcrafted beers, as well as a selection of appetizers, entrees, pastas, sandwiches, specialty salads and desserts, including its Pizookie dessert (a Pizza Cookie). New menu items & new beers continue to been added every year.
Giving Back. The BJ’s Restaurants Foundation is a non-profit organization dedicated to support charities benefiting children’s healthcare and education, with primary focus on the Cystic Fibrosis. In addition, the Foundation recognizes and rewards the volunteer efforts of BJ’s Restaurants Team members (servers) across the country as they help to give back to the communities in which BJ’s restaurants do business.
Comments: Have you been to BJs? Have you experienced these principles?